| Feature |
Silver |
| Pricing structure |
| One off set up fee (includes personalised newsletter template design) |
£175 |
| Ongoing Monthly fee |
£99 |
| Price per email above inclusive amounts (see below) |
1p |
| Optional Additional Fees |
| One off exclusive 'bespoke' newsletter design (replaces normal setup fee) |
£350 |
| Monthly fee per additional town subscribed |
£85 |
| Design fees to amend / update newsletter template (per 30 mins design) |
£35 |
| Newsletter Features |
| Professionally designed personalised html template |
√ |
| Hyperlinks to your website |
√ |
| Exclusive local distribution rights |
√ |
| Updateable description of your business and services provided |
√ |
| Professionally written, fully editable introduction to your newsletter |
√ |
| Professionally written lead article with image |
√ |
| Professionally written second article with image |
√ |
| Featured offer of the month with image & hyperlink |
√ |
| Subscriber List Management |
| No of inclusive emails included with monthly subscription |
3,500 |
| Import email addresses: copy & paste, upload csv or direct mysql database link |
√ |
| On screen contact editing to update contact details or manually manage subscription status |
√ |
| Website integration – create advanced web sign-up forms easily |
√ |
| Create custom fields |
√ |
| Create new subscriber lists |
√ |
| Suppression domain & list management |
√ |
| Customisable single or double subscription methods |
√ |
| Automatic bounce handling |
√ |
| Email Campaign Management |
| Inclusive personalised email template |
√ |
| Notification email when latest newsletter is ready (usually the 1st of each month) |
√ |
| Ability to schedule delivery (immediately, future date & repeatedly) |
√ |
| Dynamic content |
√ |
| Google analytics integration |
√ |
| Document linker (to include PDFs and other documents easily) |
√ |
| Send to multiple lists or segments |
√ |
| Email preview (on browser or to test list) |
√ |
| Spam filter testing |
√ |
| Advanced personalisation (conditional based on subscriber information or remote url fetch) |
√ |
| Auto-responder setup |
√ |
| Action based Auto-responder triggers (eg on subscription, link click or forward) |
√ |
| Auto-responder statistics |
√ |
| Email Testing |
| Send unlimited test emails to your test list |
√ |
| Email Delivery |
| Supports multiple sending methods |
√ |
| Robust delivery algorithm even when performing advanced filtering and personalisation |
√ |
| Automatically detects and handles bounces |
√ |
| Statistics & Reporting |
| Graphical representation of your campaign results |
√ |
| Email opens – see who has opened and how often |
√ |
| Email clicks – see which links are clicked, by who and how often |
√ |
| Email forwards – include forward to a friend feature |
√ |
| Unsubscriptions – see who has unsubscribed and when |
√ |
| Bounces by classification |
√ |
| Subscriber Activity by campaign - clicks, forwards, bounces, unsubscriptions, etc. |
√ |
| Browser view option |
√ |
| Google analytics integration – track your visitors from email to pages visited on your site |
√ |
| Compare reports from other campaigns |
√ |
| Unlimited export of campaign results |
√ |
| Anti Spam Features |
| Detects & handles bounces |
√ |
| Spam filter testing |
√ |
| Create suppression lists to exclude emails or domains |
√ |
| One click unsubscription |
√ |
| Double opt in subscriber lists |
√ |
| Support |
| Online FAQ & Help |
√ |
| Free unlimited email support |
√ |
| Free telephone support |
√ |
| Dedicated Account Manager |
√ |